Have you ever watched a YouTube video of someone raving about a hair care product? Did you feel tempted to buy it? If you’re like me, you watch multiple reviews for hours. You want to see how it works for people with different hair types. However, it’s important to know that many YouTubers are paid to positively review products. Their opinions may not always be genuine.

The curly hair market is expanding rapidly. It’s starting to feel like the pharmaceutical industry, with products claiming to solve various hair concerns. Just as some medicines lose effectiveness over time, the same can happen with hair products you use repeatedly.

It’s convenient to stick with the same styling products. But changes in weather often force me to switch to something new. Choosing the right product can be tricky, especially with so much online propaganda. Remember, the influencer you’re watching may be getting paid to sell the product.

Here are five tips that have helped me find the right products for my curly hair:

1. Understand Your Hair’s Needs

No two people have identical hair, even twins. What works to reduce frizz for someone else might not work for you. Hair care routines also vary—some have time for daily maintenance, while others don’t.

If you don’t have a hairstylist familiar with your hair, it’s crucial to understand it yourself. This includes recognizing your hair’s texture, porosity, and typical challenges. I’ll be publishing an article soon on how to do this effectively, so stay tuned!

2. Start Small with Samples

The saying “Know before you go” applies here. When buying a product for the first time, always look for a sample size. Consider a travel size or the smallest bottle available. This helps you test the product without committing to a full-size purchase.

There’s nothing worse than buying an expensive product only to discover it doesn’t suit your hair after a few uses.

3. Always Read the Label

Improper use of a product can lead to disappointing results and even damage. For example, I once used a spritzer to dampen my hair before conditioning. My hair felt sticky, and I later realized the product was intended to prep hair for blow-drying, not air drying.

Some products are formulated specifically for air drying, while others work best with heat styling. Ensure the products you choose align with your preferred styling methods.

4. Use Consumer and Brand Websites

The best way to learn about a product is to visit the brand’s website. You’ll often find detailed instructions, ingredients, and answers to common questions. While user reviews can provide additional insights, be cautious—some reviews are incentivized through payments or discounts.

Look for products where water is the first listed ingredient. Water helps curly hair absorb product more effectively. Try applying your favorite product to wet hair, and you’ll notice less weight and better definition.

5. Attend Hair Care Events and Product Launches

Events like IBS New York are excellent opportunities to discover new products and learn from professionals. At these events, you can:

• Take free hair and makeup classes.
• Receive free samples of products.
• Try products on your hair and see the results immediately.

Many products showcased at these events cater to straight hair. However, the selection of curly hair products is growing each year.

Conclusion

Finding the perfect product for curly hair is challenging but achievable with the right strategies. Understand your hair’s needs. Start with samples and explore trusted resources. This way, you can create a routine tailored to your unique curls.

FAQs

1. How do I identify my hair type?
Explore resources like texture charts on websites like Naturally Curly. They offer detailed descriptions and tips based on curl patterns.

2. Are online reviews trustworthy?
Many influencers are paid to promote products, so take reviews with a grain of salt. Look for unbiased feedback and test products yourself.

3. Should I avoid products without water as the first ingredient?
Yes, water should be the first ingredient in products for curly hair. It enhances absorption and prevents hair from feeling weighed down.

4. How can I test products without wasting money?
Look for sample sizes, travel sizes, or event giveaways to try products before committing to a full-size purchase.

5. Are curly hair events worth attending?
Yes! They offer free samples, professional advice, and the chance to see immediate results from new products.

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